Back to Home

Privacy Policy

Last updated: October 9, 2026

1. Introduction

FORTIVA ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and website.

2. Information We Collect

Website beta and waitlist information

  • Email address and optional profile details you submit to join the beta, waitlist, newsletter, or contact forms
  • Source fields such as download section, beta page, campaign links, or referral context
  • Support messages you choose to send us

Demo prompts and uploaded demo images

  • Workout goals, ingredient text, and food or fridge photos you submit in the website demo
  • These demo inputs are sent only when you run the demo so Fortiva can return a generated result

Analytics and consent choices

  • Device information (type, operating system, unique identifiers)
  • Usage data (features used, session duration, interactions)
  • Cookie preferences, theme preference, and local demo usage counters stored in your browser
  • Analytics events such as page views, downloads, section views, demo usage, and conversion events when analytics consent is granted. These are sent to Fortiva’s own PostHog analytics service and our existing analytics providers. PostHog uses a random browser identifier. If you explicitly connect a website visit using a one-time code, we associate that browser identifier with your pseudonymous app identifier. Codes expire after 24 hours and can be used once. You can stop future analytics and disconnect attribution in the app’s Privacy & Data settings; session replay and automatic content capture are disabled. Search text, program-share tokens and form contents are excluded.

Mobile app information

  • Account details, fitness goals, workout history, nutrition entries, progress photos, and health integrations you choose to connect in the app
  • Health data from connected services such as Apple Health or Google Fit only with your permission

3. How We Use Your Information

  • To provide personalized workout and nutrition plans
  • To analyze food photos and provide nutritional information
  • To track your progress and adjust recommendations
  • To improve our AI algorithms and services
  • To communicate with you about your account and updates
  • To process payments and manage subscriptions

4. Data Sharing

We do not sell your personal information. We may share data with:

  • Service providers who assist in operating our platform
  • Analytics partners to improve our services when analytics consent is granted
  • When app usage analytics is enabled, screen names, session identifiers, product outcomes and verified subscription lifecycle events are sent to Fortiva’s analytics service. Health measurements, messages and route parameters are excluded. Optional product feedback includes a rating, feature area and selected reason; free-text support messages are not sent to analytics.
  • AI service providers that process demo prompts or images when you run demo features
  • Payment processors for subscription management
  • Law enforcement when required by law

5. Data Security

We implement industry-standard security measures including encryption, secure servers, and regular security audits to protect your information. However, no method of transmission over the Internet is 100% secure.

6. Your Rights

Depending on your location, you may have the right to:

  • Access and receive a copy of your personal data
  • Correct inaccurate personal data
  • Request deletion of your personal data
  • Object to or restrict processing of your data
  • Data portability
  • Withdraw consent at any time

7. Children's Privacy

Our service is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.

8. Contact Us

If you have questions about this Privacy Policy, please contact us at:

privacy@fortiva.fun

We value your privacy

We use cookies to enhance your browsing experience, analyze site traffic, and personalize content. By clicking "Accept All", you consent to our use of cookies. You can manage your preferences below.